Hi, I'm Zlil

Senior UX Product Designer turning complex ideas into simple, joyful experiences.

How to say my name →

🍕Pizza
+
🤏lil
=
🎵Sound
Portrait of Zlil Sheloach
Salazar Award

Foundation

Where my design thinking comes from

Four schools, one through-line: design as a tool for clarity.

BCIT

Graphic Design Diploma · with distinction

Practical product design & real-world execution.

University of Haifa

UX Design Certificate

Research, systems thinking & user-centered design.

Minshar for Art

Visual Communication

Strong visual foundation & creative thinking.

Open University

B.A. in Humanities · with honours

Humanities, Social Sciences & critical thinking.

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Communities Lead

Fighting waste, empowering newcomers

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Humans Impacted

Welcomed, mentored, connected

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Countries Visited

Curiosity and a love for spicy food

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Pets I've Had

Dogs, a parrot, a goat, now a cat

A bit about me

Born in a small village, shaped in Tel Aviv.

I grew up in a quiet village outside Tel Aviv and spent most of my adult life in the city — a place that taught me to move fast, talk to strangers, and turn chaos into something useful. That's pretty much how I design too.

Tel Aviv skyline at sunset

How I design

Four ideas I keep coming back to.

01

I simplify complexity

Untangle dense flows into something a real person can move through without thinking.

02

I design for real people, not personas

Talk to humans, watch them struggle, then design for what's actually in the way.

03

I care about momentum, not just screens

A great screen that breaks the flow is a bad screen. I optimize for progress.

04

I turn hidden features into visible value

Surface the work the team already shipped — most products lose more to invisibility than to bugs.

Beyond the day job

Recognition & Leadership

UX × AI Hackathon poster

Executive at UXDH, leading UX+ AI Hackathons

Organized and led a full-day UX + AI build sprint, bringing designers together to create real solutions.

Emily Carr University · 2024

Zlil holding the Salazar Student Awards Honourable Mention certificate

Salazar Award · Honourable Mention

Recognized for SkillBuds — a product helping newcomers connect, learn, and feel at home.

DESCAN · 2025

Zlil holding a Certificate of Appreciation for community leadership

Community Impact Award

Founded and led a 600+ member community helping newcomers settle in Canada

VANCOUVER · 2025

Mentors and participants from AI Startup Weekend Vancouver

AI Startup Weekend Mentor

Mentored early-stage teams in a fast-paced AI sprint. Supported product thinking, UX decisions, and rapid idea validation.

AI Startup Hub · Vancouver · 2025

What People Say

Zlil brings a rare mix of curiosity, clarity, and strong product thinking. She asks the right questions, collaborates effortlessly, and consistently delivers thoughtful solutions to complex challenges.
Anatoly Volovik

Anatoly Volovik

Product Manager, AI Agents · Upwork

Working with Zlil was always smooth and efficient. She understands how developers think, communicates clearly, and makes collaboration easy and enjoyable.
Yael Porat

Yael Porat

Team Lead · Software Development

Zlil stands out with her curiosity, depth of thinking, and ability to turn feedback into growth. She has that spark — and a genuine drive to design things that truly help people.
Hilit Egozi

Hilit Egozi

Principal UX/UI Designer, Ex-Google · UX Mentor

Zlil combines strong creativity with clear thinking. Her work consistently stood out, and she brought both curiosity and dedication into everything she did.
Ofer Monar, PhD

Ofer Monar, PhD

Founder · UXer — UX Studies & Consultancy

Zlil played a key role across major projects, from research to production. She led scalable design systems across 120+ brands while maintaining a high standard of quality and consistency.
Assaf Mattityahu

Assaf Mattityahu

CEO, Digital Rush · Managing Director, Quantic Play

Zlil consistently delivered high-quality work across UX and design. A true team player, highly reliable, and someone you can trust to get things done right.
Yariv Ron

Yariv Ron

Co-Founder · Jackpot.com

Zlil stepped into a senior role with confidence and quickly became an essential part of the team. A talented designer who brings both professionalism and positive energy.
Ifat Bakshi

Ifat Bakshi

Head of Design · Rank Interactive

A Lil journey

I love going on adventures!

Not a full timeline — just the trips that shaped the path.